By Duncan Wilson
It could be the best balls-up Twitter has ever seen - and the best part is, it was carried out by a Balls!
Two years ago, reaching for his iPhone, British Labour MP Ed Balls must have been intending to call himself, rather than tweet his own name, but it was the latter he managed.
"Ed Balls", read the tweet.
"ED BALLS!" came the reply from one witty onlooker. "*slow clap* Ed. Balls. Ed. Balls. ED BALLS" said another.
Then, from out of nowhere, another shouted "Ed Balls!"
The tweet, nearing its two-year anniversary, has become an internet meme in the UK, with hundreds of Twitter users now planning to retweet the original at 4.20pm on April 28th. Many Twitter users have also begun following suit, by tweeting merely their own name.
Back in the real world, the term 'Ed Balls' has started popping up in bizarre places, such as on the service information board outside a London rail station.
Careful what you tweet, peeps!