The rural service professionals in New Zealand are the backbone of our community and economy.
They are also all great characters who enjoy their annual catch-ups at events like Fieldays at Hamilton's Mystery Creek.
Graeme Smith, this week's Character of the Country, is no stranger to Fieldays.
Currently working with The Drug Detection Agency, and formerly known as the Seales Winslow CEO, Mr Smith has seen over 30 years of Fieldays events.
He joins Rural Exchange to discuss the highlights of Fieldays, his exciting career, and what's coming up for the rural sector in the next 10 years.
Watch the full interview with Graeme Smith above.