Bodyform responds to a Facebook post by Richard.
In the post Richard accuses the tampon manufacturer of lying to the public about a woman's time of the month.
"As a child I watched your advertisements with interest as to how at this wonderful time of the month that the female gets to enjoy so many things ,I felt a little jealous. I mean bike riding , rollercoasters, dancing, parachuting, why couldn't I get to enjoy this time of joy and 'blue water' and wings !!" wrote Richard.
Here is the clever response from the company.